Editor’s note: You have to love a supporter group that dominates Twitter, stages rallies, issues press releases…and where the officers do it for free all in their spare time.
LARGEST & FIRST EVER RALLY FOR US SOCCER SUPPORTERS, BY US SOCCER SUPPORTERS TO GATHER IN LAS VEGAS
Alexi Lalas – 2004 World Cup superstar, Headlines the Rally which seeks to build momentum and educate more than 40 chapters and thousands of members/US Soccer fans from every state in the nation.
US Soccer has long been overshadowed by the professional leagues of other nations, while the concept of fan support and membership has been relegated to individuals rather than one uniting organization. The American Outlaws, the largest US Soccer Supporter group in the nation, will take the first step in reversing this trend with their annual Rally to take place in Las Vegas March 4th – 5th, 2011.
“They seize the streets and bombard the bleachers on game day, making them the pre-eminent fan group for soccer by sheer desire,” says Clint! Runge, partner at Archrival. While no one challenges American Outlaws’ dominance in the stadiums, the ability to do so comes as a direct result of the organizational processes, knowledge sharing, and chapter based systems that they have so aptly created and maintained since the inception of this unrivaled supporters group. The 2011 Rally will focus on expansion and coordination of the organization itself to positively and genuinely impact the state of US Soccer affairs.
The American Outlaws started in Lincoln, NE as a local supporters group. Throwing viewing parties at local bars and attending every game possible sparked excitement amongst some of the leaders of the group, who felt like they could do more.
In attending these games, a lack of consistency was observed from game to game with regard to the level of supporter organization, particularly with events surrounding the game (i.e. tailgates, parties, etc.). At that point, the group decided to make AO a nationwide, non-profit supporter group and declared their mission, “to support the United States National Team through a unified and dedicated group of supporters.”
If you would like more information, or to schedule an interview with Justin Brunken or Korey Donahoo (founders of The American Outlaws), please call Justin at (402) 601-9188 or email firstname.lastname@example.org.